Financial Feasibility Analysis

Strategic Planning Is Our Forté

Dean Runyan Associates has over 55 years of experience analyzing destination markets, creating pro forma operating budgets, and planning scenarios to aid in decision-making for expanding or establishing new facilities.

Dean Runyan Associates has a long-standing history of collaborating with private and public botanical gardens. Our expertise ranges from laying the foundation of a new garden to expanding existing facilities. Our services include providing unbiased estimates of operating budgets, clear market profiles, and comprehensive scenario planning. We take a collaborative approach, often working alongside facility design contractors in financial and garden-expert roles. Our reputation in the industry has earned us the trust of directors of botanical gardens who rely on us for our expertise and professionalism.

Hakone Gardens gets a comprehensive master plan—and clear guidance—from Dean Runyan Associates and The Portico Group

Hakone Gardens, located in Saratoga, California, initiated a master plan to address long-standing infrastructure, design, and operations problems to become a more visible and popular attraction in the Bay Area. As a subcontractor for The Portico Group, we reviewed existing financial and maintenance operations, conducted a regional market analysis, analyzed a sample of comparable garden facilities, and prepared revenue projections specific to their proposed facility design. We then created a pro forma operating budget, representative of the three phases of plan implementation, and guided Hakone Gardens on enhancing revenue from events and attendance.

Dean Runyan Associates has over two decades of experience working with landscape, architecture, and urban design firms. We specialize in developing comprehensive master plans for parks and recreation facilities. Our regional visitor impact modeling expertise gives us an edge over other companies that perform financial feasibility analysis, as we analyze facility-level data that conforms with county-wide visitation analysis. We offer attendance and revenue projections, estimates of operating costs, detailed market profiles, and pro forma budgets tailored to each project’s unique needs and the scope and phases established by the master plan.

With an extensive master plan from Dean Runyan Associates and project partners, Cook County, Illinois, takes definitive steps forward in managing the Forest Preserve District.

Cook County's Forest Preserve District spans over 68,000 acres and boasts numerous recreational attractions for Chicago residents. To develop a comprehensive master plan, one which would allow the county to make informed decisions about the future of its forest preserves, DRA joined forces with Studio Outside, Partners & Sirny Architects, Kettelkamp & Kettlekamp, CCS, and EDI. Our portion of the plan involved analyzing outdoor recreation trends and gathering information on camp and cabin facilities within a day’s driving distance of Cook County. We created attendance and revenue projections, forecasted operating costs, and developed a corresponding pro forma budget for the master plan's scope and phasing.

When people visit a city, event space, or special-use facility, they interact most with the destination. City officials must understand how crucial travel spending is for a particular location before distributing lodging tax revenues. Our analysis focuses on the destination and includes surveys and market profiles to help decision-makers utilize the benefits of tourism for their community. This, in turn, enables local stakeholders to support the destination’s goals.

Yurok Scenic Byway in Northern California undergoes an economic impact and tourism assessment to guide their project forward.

The Yurok Tribe manages the Yurok Scenic Byway (YSB) that travels through Redwood National Park. The tribe wanted to explore potential tourism and recreation development opportunities and their possible economic impacts. DRA partnered with Chuck Nozicka Consulting to develop a market profile and estimate potential impacts for various YSB development scenarios. Our team worked closely with the Yurok project managers to review existing research and documents, and we provided expertise at project scoping sessions and open house workshops to move the project forward.

“Dean’s and the DRA staff’s education and experience in the planning field allows them to effectively interact with our planners and designers beyond economics and help define and mold what the project becomes in its physical form.”

Dennis Meyer, Principal at MIG | Portico

Contact Us for a Financial Feasibility Analysis or Any Services Listed Below.